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Michelin Challenge Design

2011 Michelin Challenge Design Registration is a Two-Phase Process:

Phase I – Pre-Registration

  • Pre-Registration available from October1, 2009 through March 5, 2010.

Phase II – Registration and Design Image Submissions

  • Registration/Entry Form available from March 12, 2010 through June 11, 2010.
  • Design Image Submission available from March 12, 2010 through June 11, 2010.
  • Pre-Registered participant only eligible for the Registration/Entry Form and Design Image Submission Phase of Michelin Challenge Design.

Registration and Design Submission Portal


The 2011 Michelin Challenge Design Theme:

‘PLUS 10’
The Best is Yet to Come

The world is poised for a decade of unprecedented change in transportation design. Evolutions in technology, legislation, consumer taste and mobility needs will transform the automotive landscape worldwide. This is your chance to predict, or even influence, the vehicles that will be driven ten years from now in the year 2021.

Your challenge is to design a vehicle that people in your area (country /region) will enjoy using in the year 2021. This vehicle should answer the preferences, lifestyle and transportation needs for the population in your part of the world.

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