Advancing Mobility Through Design™

Michelin Announces Winners of 27th Annual College for Creative Studies Design Competition

Winner’s hail from China, India, Korea, and the United States

DETROIT, Mich. (Dec. 15, 2015) —The winning entries of the 27th Annual Michelin Challenge Design Competition for the College for Creative Studies (CCS) were honored recently at the A. Alfred Taubman Center for Design Education in Detroit, Mich. Winning CCS transportation students received scholarships and an invitation to display their designs in the Michelin Challenge Design exhibit at the 2016 North American International Auto Show (NAIAS), Jan. 16-24, 2016.

A total of 25 CCS transportation students (14 from the bachelor of fine arts program and 11 from the master of fine arts program) entered this year’s challenge, which was based on the global Michelin Challenge Design theme of “Mobility for All – Designing for the Next Frontier.”

Bachelor’s-level students were challenged to create an inter-modal mobility approach for a local region, such as the Detroit metropolitan area, that would enhance mobility in a clean, safe and efficient manner.

Master’s-level students were challenged to design a mobility solution that would best serve the needs of an underserved region of the world. Three individual winners were chosen from both the master’s and bachelor’s classes, and a winning team was chosen among the master’s students.

The distinguished panel of judges for this year’s event were Darren Luke, advanced design manager, General Motors; Christopher Thomas, founder & partner, Fontinalis; Mark Nickita, president, Archive Design Studio; and Bob Miron, Michelin North America (retired).

Bachelor’s-level Individual Winners
1st – Kavish Latif, Agra, India
2nd – Robert Paris, Harrison Township, Michigan (USA)
3rd – Guenter Nyanankpe: Detroit, Michigan (USA)

Master’s-level Individual Winners
1st – Eryu Rocki Shi, Shanghai, China
2nd – Zhiyong Yang, Wu Hu, China
3rd – Min Sung Kim, Seoul, Korea

Master’s-level Winning Team – “Team Cambodia”
Jonghoon Kim, Daejeon, South Korea
Min Sung Kim, Seoul, Korea
Eryu Rocki Shi, Shanghai, China

“As we look beyond the next five or 10 years, the future of mobility is extremely important to Michelin,” said Thom Roach, vice president of original-equipment marketing, Michelin North and South America. “Seeing the ideas and creativity from prospective future designers gives us valuable insight into their vision of meeting future mobility needs, how the structure and platform of a vehicle may evolve, as well as the needs of the tires that move it forward.”

The winning CCS students’ work will join 14 designs representing 13 countries selected in the global Michelin Challenge Design competition (www.michelinchallengedesign.com) at NAIAS.


Bachelor’s-level Individual Winners
1st
Kavish Latif
Agra, India
2nd
Robert Paris
Harrison Township,
Michigan (USA)
3rd
Gunter Nyanankpe
Detroit, Michigan (USA)

Master’s-level Individual Winners
1st
Eryu Rocki Shi
Shanghai, China
2nd
Zhiyong Yang
Wu Hu, China
3rd
Min Sung Kim
Seoul, Korea

Master’s-level Winning Team – “Team Cambodia”


Jonghoon Kim, Daejeon, South Korea
Min Sung Kim, Seoul, Korea
Eryu Rocki Shi, Shanghai, China


About Michelin North America
Dedicated to the improvement of sustainable mobility, Michelin designs, manufactures and sells tires for every type of vehicle, including airplanes, automobiles, bicycles, earthmovers, farm equipment, heavy-duty trucks and motorcycles. The company also publishes travel guides, hotel and restaurant guides, maps and road atlases. Headquartered in Greenville, S.C., Michelin North America (www.michelinman.com) employs more than 22,750 and operates 20 major manufacturing plants in North America.

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For more information and images, visit: http://www.michelinchallengedesign.com/the-challenge-archives/2016-mobility-for-all/2016-college-for-creative-studies-designs/ or contact:

Brian Remsberg
Michelin North America
office: 1.864.458.5908
mobile: 1.864.561.7459
brian.remsberg@us.michelin.com