Advancing Mobility Through Design™

2011: APA Designers Panel

Hosted at the Detroit Athletic Club in May of 2010, panelists weigh in on a wide range of ‘forward’ thinking trends in transportation design.
 

Panelists include: Larry Erickson, College for Creative Studies; Scott Strong, Ford Global Interiors; Phillip Zak, Hyundai North America; and Clay Dean, GM Advanced Design. Moderated by John McElroy, Autoline Detroit.

Click on the chapters below to play each video segment:

>> | Opening Remarks: John Moloney

01 | Urbanization and ENV Vehicles.

02 | Urbanization / CCS Point of View.

03 | Megacities and Freeways in China.

04 | Exploring the Excitement of the Auto.

05 | California / Urban Strategies.

06 | Youth Market / Population Density.

07 | Urban Personal Transportation.

08 | Urban Japanese Youth Values.

09 | The Transportation Value Proposition.

10 | Mobility as a Service and Brand.

11 | Powertrains / Looking Back / Public Demand.

12 | QA: Size / Fuel / Interior.

13 | QA: Trains and Rapid Transit.

14 | QA: Aging Population.

15 | QA: Shared Components.

16 | QA: Safety.

17 | QA: Vehicle Sound Design and Engineering.

18 | QA: What Will be Considered Classics?