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Concours Video
The 18th Challenge

Michelin Announces Winners of
29th Annual College for Creative Studies Design Competition


I’m always intrigued
to see all of the
different ideas
that come from
around the world.

Craig Metros
Ford Motor Company


This Michelin Challenge
Design theme
really brought a
unique aspect to
the word ‘elegance’.

It’s elegance in
engineering,
technology &
future thinking.

Chris Chapman
Hyundai Design
North America


The premise of a
car being built in
2025 becoming a
classic is extremely hard.

You have to project in
2025 first something
that would be that
far out and then in
2050 becomes a classic.

This challege is unique.

Frank Saucedo
General Motors


Michelin Challenge Design
is a fantastic opportunity
for young designers
around the world
to participate and
show off their design
and innovation skills.

The quality of work
was impressive.

Robert Bauer
Nissan Design America


The solutions were
unique and I think
what we arrived to
in the final were
equally different,
yet had the same kind
of feeling for a
Concours car.

Dave Marek
Honda R&D Americas, Inc


I’m looking for that
element of innovation.

Concours is really less
about the rational
and more about the
irrational beauty
of innovation and art.

Freeman Thomas
Former Global
Advanced Design Director,
Ford Motor Company


It’s great to see younger
people be passionate
about what they do.

We should do everything
we can to encourage
them and help them
demonstrate their talents.

Damien Michelin
Honorary Juror for
Michelin North America


Michelin Challenge Design
is the most important
global design competition
for emerging
young talent.

The beautiful thing
is that we really engage
the global design
community.

Stewart Reed
Art Center College
of Design in California and
Michelin Challenge Design
Jury Chairman