STREIDER by Pierre Lubis, Apid Rustandi and M. Rynaldi, Indonesia

2009: Brave + Bold. America’s Next Iconic Vehicle.

Drawings on Display at Michelin Challenge Design™

Design Team:

Pierre Lubis – Team Leader
Apid Rustandi – Team Member
M. Rynaldi – Team Member

Biography

Pierre Yohanes E. Lubis is the team leader for the Streider Concept and recently completed a Bachelor’s Degree in Industrial Design at the Institute of Technology, Bandung, Indonesia. In 2007, he had an internship at PT Kanzen Motors as a design team member. Lubis has participated in numerous design competitions including: Automotive Design & Styling Competition held by Indonesian Automotive Industry Association (2007 & 2008); Peugeot Design Contest (2008); HMM-ITB National Innovation Contest (2007 – Finalist) and Microsoft Next Generation Design Competition (2006).

Apid Rustandi recently completed a Bachelor’s Degree in Industrial Design at the Institute of Technology, Bandung, Indonesia. He is a design team member for the Streider Concept. In 2007, he had an internship at PT Kanzen Motors as a design team member. In 2008, Rustandi participated in the Toyota National Design Competition and won 1st Prize in the Accessory category and 2nd Prize in the Design category.

M. Rynaldi is a team member for the Streider Concept and recently completed a Bachelor’s Degree in Industrial Design at the Institute of Technology, Bandung, Indonesia. He is currently a tutor for the SR104 Preparation Course for UMFSRD. Rynaldi has participated in numerous design competitions including the Automotive Design & Styling Competition held by Indonesian Automotive Industry Association (2007 & 2008) and the Peugeot Design Contest (2007 & 2008).

Description

America is all about power, freedom and ultimately the land of dreams. Throughout the years there are so many icons built in this once called ‘the new world’ land. Streider’s concept is based on these grounds; it represents the spirit of power, freedom and the dream to be what you prefer. The concept holds a monstrous engine, glorious styling and above all promises a new sense in experiencing adventures. The overall concept fused the gigantic power attributes of a muscle car with the freedom and ‘king of the road’ sense of choppers.

Although its’ V-Twin is visual, Streider is equipped with electric motors as its humble tribute to the environment. Because, in strength also exists humbleness and compassion for others.

The target user for the concept is the adventurous American with the intention of pursuing the journey to the unknown.

The overall form is constructed by flexible lines, hard edges and vibrant colors. Chrome is the color of choice for the main torso as it can represent not only self consciousness but also self esteem of the rider. ‘Have the courage to reflect thyself.’