E-Commuter by Ho-young Joo, Soo-han Cho and JinSeok Song, South Korea

2010: Electrifying! Beautiful, Innovative & Radiant.

Drawing on Display at Michelin Challenge Design™


The team members, all majoring in industrial design, belong to the CLOTHO, which is a transportation design study group at SNUT (Seoul National University of Technology). We always try to challenge many international competitions for enhancing our talent.

Ho-young Joo, 25, is now working in his internship at LG Electronics. He is a two-time finalist for Michelin Challenge Design. Soo-han Cho, 23, is currently doing his military requirement.


Suffering extreme traffic congestion, the number of people using cars to commute is increasing. The exhaust from vehicles causes serious air pollution and deteriates the supply of fossil fuel. The next generation car should be a complete electric vehicle over the hybrid concept by using sustainable energy sources.

E-Commuter uses two kinds of cells. Using Photovoltaic power generation to charge the upper solar cell, and the insufficient energy of E-commuter can be supplied by Outer-battery. The outer-battery of E-commuter can easily attach/detach and be moved because of the wheels. E-commuter uses its outer-battery when you are in long-trip or it cannot generate energy so much because of the low amount of sunshine.

The wheels of E-commuter uses the theory of repulsive-type maglev float by using the magnetic power. The wheel has no friction, it absorbs vibration and makes the electric-efficiency better. Thin slick tires aimed at the bicycle using 700c wheels show great energy efficiency in traveling through urban districts.

The commuter car doesn’t need to go over 120mph speed or 300 horse power. The Commuter Car is silent, has no emissions and can run leisurely. The more E-Commuter runs, the city filled with noise and smoke will turn to the more walk-able place.