SCARAB-E by Goran Marinkovic, Serbia

2010: Electrifying! Beautiful, Innovative & Radiant.

Drawing on Display at Michelin Challenge Design™


Goran Marinkovic, 28, resides in Belgrade, Serbia. He graduated from Faculty of Applied Arts in Belgrade in 2005 with a degree in Industrial Design specializing in design, art and basic engineering.  He recently completed a Masters Degree with distinction in Car Design & Mobility from Domus Academy.

He is currently a product designer at Joker Games in Serbia. His previous work experience includes: Teams Design at their Belgrade department as a Rhino Ceros 3 modeler and the main designer for the new dental unit concept for Dora, a dental equipment manufacturer.

His design career has brought him many accolades and awards. He is a three-time finalist for Michelin Challenge Design (2006, 2008. 2010) and in 2007 he won first prize in the Domus Academy competition for “The Most Desirable Car Ever”. Other accomplishments have included a finalist in the 2008 Extrabanca logo competition, 1st Prize in the 2007 Ministry of Agriculture of Serbia logo contest, the second prize in the 2005 Internal Design Contest for Gorenje, the 2003 Editor’s Choice Award for the Motor Trend Design Competition, 2nd place in the 2005 Danubius Conference and the award for great achievement in industrial design at the 2004 International Summer School of the University of Applied Arts in Belgrade.


Concept is based on the vision of future human habitats as a complex sustainable organism which needs a lot of energy. Concept Scarab-E is designed for the future that carries many consequences of today’s human mistakes – pollution, radiation, global warming and social problems. The inspiration came from the Scarab bug, a species which managed to survive the Earth’s worst scenarios.

The concept E2 is focused on solving three problems:

1. Energy consuming
It is powered by an electro-engine and supported by four electro-generators, each placed inside the wheels. That provides much more space for passengers and their luggage. Body weight is decreased by using light materials based on magnesium for making the body shell. For additional energy support, the entire body is covered with solar cells.
For additional energy saving, the wheels are thinner. That decreases the friction with asphalt which is one of the most significant factors that affect fuel consumption.

2. Passengers protection
Hot hatch concept SCARAB-E is the future of the family four-seater. The cars body and roof are covered with UV folio for protecting passengers from radiation and sunrays. Thanks to the smart photocells in folio, passengers will be able to completely decrease window transparency and drive with maximum discretion. The space frame has the protecting architecture of a cocoon, providing maximum impact protection.

3. Human design
Inspired by nature, the car body and the interior are designed to provide the maximum of usable space and its ergonomics is human oriented. The vehicle “feels” the passengers and sets its functions and performance according to their needs.