2019: Inspiring Mobility
Designers:
Hyojun Shin, Seonghwan Hong, Hyungtaek Lee
Seoul, South Korea
Konkuk University
Description:
The Mercedes Benz – 800 Pullman is an autonomous vehicle for business trip that regards ‘security’ as its greatest value.
Shanghai is the center of global logistics and hub of economy in Asia, where a large number of domestic and foreign companies have headquarters and branches. It is a smart city expected to grow in fastest speed until 2035 in Asia. Indeed, among the active human and material exchanges among different companies, security has become single most important value of the future.
In particular, security is essential for business people; these people receive social attention, and they often have businesses that must be kept confidential and their actions sometimes have to be secret.
Accordingly, we propose a 2-in-1 conference room and office that are not exposed to anyone at any moment in the business trips for those who do not want to be exposed. The confidentiality begins at the airport where the travel schedule begins, and the client does not expose himself/herself to the outside world at all. Even when the client arrives at the destination, the vehicle moves within the building to provide for unexposed business environment. Furthermore, there are various features inside the car for further security. This is a perfect business solution for the entrepreneurs who wish to conceal their footsteps to ensure security.
Biography:
Seonghwan Hong graduated from Konkuk University majored in Industrial Design. He worked for design studio BKID as an industrial designer. While working at BKID, he participated in several design projects, including collaborative robot arm, air-purifier and speaker in 2017. He received several awards from varies of international design competitions including Red dot, IDEA, Braunprize, Spark, ect. Now, he independently established a design studio OBSET.
Hyojun Shin, 27, was born South Korea and majored in Industrial Design at Konkuk University. He has a great interest in Autonomous Creative Design. Now, he independently established a design studio OBSET.
Hyungtaek Lee, 26, was born South Korea and majored in Industrial Design at Konkuk University. He has a great interest in Autonomous Digital Design. He was awarded ‘Reddot design award’ named Median AMB in 2018. Also, he awarded ‘Braun prize’, ‘IDEA design award’. He has work experience as an Industrial product design internship at BKID design studio. Now, he independently established a design studio OBSET.